enterprise switching market: a move which will more than double the
value of its addressable market.
Juniper has launched its first offerings into the enterprise switching
market, the EX series: significantly running the same Junos operating
system that powers its carrier grade routers and switches and its
enterprise routers. It has also announced partnerships with several
major players, including Microsoft, IBM and Oracle who will take
advantage of an opening of Junos to third party application developers
announced in December 2007.
Shaun Page, managing director of Juniper Australia and New Zealand,
told iTWire. "I think this is the most significant announcement in my
seven and a half years with the company. It opens up a market for us
that is bigger than that we address with our entire product range
today."
Juniper started life as a core router manufacturer challenging the
hugely dominant player Cisco and was extremely successful. It then
moved into the carrier edge and enterprise router market with the
acquisition of Unisphere and, more recently into the enterprise market
with a string of acquisitions, most notably security specialist
Netscreen and wide area network application accelerator Peribit.
However it has struggled to make headway in these markets, because,
according to Page, it was unable to provide a complete solution
including enterprise switching. "We have only been able to secure
opportunities in the enterprise market where they are looking for a
best of breed solution or they had a problem that could not be solved
with other vendors...A lot of customers are looking for a single
vendor. We can now offer that."
Page said that the use of Junos to run the new switches conferred very
significant advantages. "The same code base that runs our multi
terabit routers and our edge switches now runs our enterprise switches
and that has enormous power. It gives the reliability that Juniper is
renowned for with its carrier- grade background and it gives
significant operational benefits because you only have to manage a
single operating system across the network."
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